20+ years spearheading successful retail strategies and cultivating exceptional store experiences for top tier fashion brands. I am a dynamic leader recognised for my ability to connect, inspire and bridge gaps to elevate performance. My innate talent for coaching and mentoring has consistently empowered large and diverse teams to reach their maximum potential, fostering an environment of continuous growth and success. Hard Skills: Retail / Omnichannel Development Operational Efficiency & Excellence Process Implementation Brand & Business Growth Strategies Market Trend Analysis Consumer Behaviour & Insights Analysis Strategic Visual Merchandising Loss Prevention Strategies Effective Inventory Management P&L Management & Budgeting Data Mining & Analytical Proficiency Soft Skills: Visionary Leadership Effective Interpersonal Communication Collaborative Team Player Expert Coaching Abilities Talent Development & Training Engaged Stakeholder Management Proactive Relationship Builder Organisational Planning & Execution Champion of Diversity & Inclusion Strategic Decision Making Professional Courses: Cross Cultural Leadership Efficient Personal Performance Strategic Development Driver Team Effectiveness Franklin Covey Leadership Principles Active Listening & Constructive Feedback Proficient Project Management S I Y : Mastering Personal Development Dynamic Presenting & Influencing Courageous Feedback Advocate Championing Growth Mindset Leadership Awards / Recognition Young Enterprise Scheme, QCF Level 0-3 Experiential Learning Commended, Global Zara CEO Commended, Global Nike Leadership Unleashing Innovation, Operational Excellence Certified, First Aid at Work Complies Champion Achieved Fastest 10k Runner, Nike Stores Winner of Bupa Great Run, Male Category Charity Strong Viking Obstacle Race 19k Company Male Winner, Dam to Dam Race Completed Amsterdam Half Marathon Completed New York Marathon Hobbies/Interests: Passionate about Sports & Fitness Dedicated to Personal Well-being & Mindfulness Practices Fascinated by Consumer Journeys & Experiential Exploration Keen interest in Personalisation & Customisation Enthusiastic about Traveling & embracing different Cultures
Luxury Brands Portfolio - Alexander McQueen, Botega, Burberry, Balenciaga, Breitling, Christian Louboutin, Jimmy Choo, Cartier, Dior, D&G, Fendi, Gucci, Loewe, Moncler, Penhaligons, Prada, Saint Laurent and many more.
Linking Store Operations, Process Enhancements, Consumer Experience + Store Associate Digital Training
Conceptualised a robust roadmap and strategy to establish a strong brand identity while ensuring optimum resource utilisation. I was responsible for charting a successful growth strategy in the retail environment, fostering positive PR and media relations, and facilitating cross-functional alignment with sales and store operations. Some of my key achievements and contributions: ♦ Partnered with global artists and celebrities such as Stone Roses, Pete Doherty, Amy Winehouse, Rihanna, and Kate Moss to connect the brand with music industry and heritage. ♦ Orchestrated the launch of new retail concept stores, transitioning from traditional wholesale set up to offer innovative store experiences.
Ensured smooth running of store operations to maximise sales, minimise costs, and enhance consumer journeys. I developed effective store launch strategies, coached team of 40 personnel, and connected local and global sporting moments to build consumer connections. I administered budget, allocated resources, and realigned store layout, product launch, and pricing strategies based on market trends and customer preference. Some of my key achievements and contributions: ♦ Established 2 new stores from the ground up, increased store sales revenue by 20% YOY, and introduced Nike Retail strategy live in stores. ♦ Led brand awareness efforts by creating an active sports community in partnership with local sporting heroes as well as spearheaded successful launches of key global products. ♦ Oversaw professional global athlete relationships. Leveraged local sporting moments with the community to promote “Every Person Who Has A Body Is An Athlete” motto. ♦ Acknowledged by global senior leadership for leading successful store launches before deadlines.
82M STORE : 16M FLOOR : (TEAM OF 60)
Jun ’00-Apr ’02 Senior Sales Consultant, Preston Store MAT 10m May ’02-Jan ’04 Menswear & Childrenswear Dept. Mgr. Southport Store MAT 5m Floor MAT 2.3m Feb ’04-Apr ’04 Childrenswear Dept. Mgr. Wigan Store MAT 5m Floor MAT 1.3m May ’04-Oct ’04 Womenswear Sales Mgr. Manchester Trafford Centre Store MAT 26m Floor MAT 12m Nov ’04-Mar’05 Womenswear Dept. Mgr. Manchester Trafford Centre Store MAT 26m Floor MAT 12m Apr ’05-Sept ’05 Womenswear Dept. Mgr. Ashton Snipe Retail Store MAT 5m Floor MAT 2.2m Sept ’05-Nov ’05 Menswear Sales Mgr. Manchester Trafford Centre Store MAT 26m Floor MAT 8.5m Teams of up to 120