High energy and result focused retail professional with demonstrated accomplishments with 14 years of work experience in Planning,Buying, Sourcing, Product development and Branding Beauty,Cosmetics and Fashion overseeing complete MENA Region and International markets. A strategic thinker with practical hands on experience and CAN-DO problem solving attitude with demonstrated results in Buying and Merchandising.
Demand Planning and forecasting Categories for an E-Commerce platform and marketplace as well as fulfillments to other merchants
Managing Beauty and Cosmetics of 16 international brands “ Estée Lauder,Kiko Milano ,Bobby Brown , Smashbox , Flormar and skincare brands such as Nature republic, Skinfood & other Korean brands . Responsible for Planning and Buying on all Omni channels platforms as well as 60+ brick and mortar stores for MENA region and CIS markets .
Planning and supply chain for Debenhams brands Responsible for 33 stores in MENA region and Turkey