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Ester Diedhiou

Sales Assistant
About

I bring extensive retail experience with Luisa Spagnoli and Intimissimi, excelling in customer service, visual merchandising, and sales strategies. I deliver personalised experiences, maintain high standards, and adapt seamlessly to various retail environments. Fluent in French, Spanish, English, and Italian.

Previous Brands
TAO Group
Clermont Group- Front of House Management & Office Services
Luisa Spagnoli
Intimissimi
Novikov Restaurant & Bar
French Connection
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Work Experience
LAVO Front House Host
Aug ‘23 - Nov ‘23
TAO Group

Permanent Duties included: • Greeted and welcomed restaurant guests with a warm and friendly demeanor, setting a positive tone for their dining experience. • Effectively managed reservations through phone and online platforms, ensuring accurate booking and confirmation procedures. • Expertly coordinated seating arrangements, considering guest preferences and special requests, to optimize table turnover and guest satisfaction. • Responded to customer inquiries with professionalism, providing detailed information about the restaurant, menu offerings, and promotions. • Maintained a clean, organized, and well-stocked reception area, contributing to a visually appealing and welcoming atmosphere. • Addressed guest complaints and concerns promptly and professionally, escalating issues to management when necessary for swift resolution. • Handled cash transactions, including accepting payments for reservations and merchandise, while maintaining meticulous financial records. • Gathered and documented guest feedback to support continuous improvement efforts and enhance overall guest satisfaction.

Front House Receptionist/Secretary
Jul ‘23 - Now
Clermont Group- Front of House Management & Office Services

Contract Provide Front House Receptionist/Secretary services for • Convex Insurance, (https://convexin.com) • Phoenix House, (https://www.knowlemore.com/locations/phoenix-hous • Tata Communications, (https://www.tatacommunications.com/) • Red Bull, (https://www.redbull.com/gb-en) • 55 Baker Street, (https://www.makearchitects.com/projects/55-baker-street/) • Syneos Health, (https://www.syneoshealth.com) • Victoria House, (https://labs.com/location/victoria-house) Duties included: • Managed the front desk, serving as the first point of contact for visitors, clients, and staff. • Greeted and assisted guests in a friendly and professional manner, ensuring a positive impression. • Handled incoming phone calls, directed calls to appropriate personnel, and took detailed messages when necessary. • Scheduled appointments, meetings, and conferences, coordinating with team members to manage the calendar efficiently. • Maintained and organized office files, records, and documents, ensuring easy retrieval and confidentiality. • Managed office supplies, restocking as needed, and placing orders to maintain inventory. • Assisted in preparing and editing reports, presentations, and correspondence using Microsoft Office and other software. • Supported the management team by performing administrative tasks, such as data entry, email correspondence, and appointment reminders. • Demonstrated excellent communication, organization, and multitasking skills in a fast-paced office environment. Key Achievements: • Received positive feedback from clients and colleagues for providing exceptional customer service. • Consistently maintained a neat and organized reception area, creating a welcoming environment for visitors.

Experienced Fashion Advisor
Mar ‘22 - Dec ‘22
Luisa Spagnoli

Duties included: • Daily manage of the shop EPOS system including opening and closing. • Welcoming and greeting around 100 customers every day. Educate the guest about the brand's history and value. • Maintaining high visual standard in a flagship boutique according to the company requirements. • Analise the weekly and monthly KPI'S and working towards them. • Planning & preparing the daily board to analyse the weekly progress of the boutique. • Assisting VIP guests in the fitting rooms creating personalised looks for them. • Assisting with the deliveries and stock management. • Booking and assist the tailor in the boutique, liaise with Luisa Spagnoli's tailor to provide personalised services for the VIP guests.

Sales Assistant
Nov ‘19 - Mar ‘20
Intimissimi

Duties included: • Ensuring shop floor is kept in immaculate condition and displays were maintained to the highest level. • Welcoming staff and providing confident and knowledge on fittings and bra measurements. • Actively greeting customers and maintaining strong rapport with customers. • Seek opportunities to outsell and cross-sell, promoting add-ons to increase UPT.

Receptionist
Aug ‘19 - Nov ‘19
Novikov Restaurant & Bar

Duties included: • Receiving customers at front desk by greeting, welcoming, and directing them promptly. • Answering incoming phone calls and helping customer queries. • Prepare briefing for staff members. • Supporting preparation of tables and taking payments as well as looking after dietary requirements.

Sales Assistant
Feb ‘19 - Aug ‘19
French Connection

Duties included: • Provide highest level of customer service, working to build and maintain repeat clientele, proven through consistent record as top salesperson. • Ensuring stock levels are well maintained. • Demonstrate an in-depth knowledge of merchandise and fashion trends. • Keep sales floor and merchandise neat, organized and fully stocked by liaising with stock team.

Sales Assistant
Jan ‘16 - Jan ‘17
de

Duties included: • Provide exceptional customer service by greeting, listening, and assisting customers in exceeding their needs. • Demonstrate excellent knowledge of current collections. • High flexibility and ability to adapt to different customers. • Follow all procedures for stock control and maintain all health and safety measures.

Retail Experience
Retail Category
Luxury
High-end luxury
Premium
High street
Other
Work Environment
Boutique
Travel retail
Department store
Pop-Up
Flagship store
Other
High street store
Product Category
Womenswear
Accessories
Footwear
Beauty & Fragrances
Other
Menswear
Leather goods
Watches & Jewelry
Responsibilities
Greeting
Client Help
CRM
Styling
Client Advising
Transactions
Cash register
Returns & Exchanges
Packaging
Online orders fulfilment
Inventory control
Delivery processing
Stockroom management
Stock control
Order preparation
Store Maintenance
Complaint handling
Aftercare
Storytelling
Product demos
Upselling
Product labelling
Product setup
Open/closing store
Health & safety
Languages
French - Fluent
Spanish - Fluent
English - Fluent
Italian - Native
Education & Training
University of Bath
‘22 - ‘25
Bachelor of Arts
Liceo Artistico
‘11 - ‘16
Figurative Arts, Architecture and Environment, Design, Graphics, Audiovisual and Multimedia.