Creative Director with extensive experience within both small, medium and large brands and with over 30 years of experience in the fashion business. Specialising in challenging situations as for example : Brand repositioning, restructuring and coordination of collection architecture, establishing core values and guidelines and defining clear roadmaps according to market analyses.
Responsible for all aspects of the business including design, creative research, fabric sourcing, marketing and branding.
Responsable for all aspects of the business including Design, Product developments, Marketing, Co-Branding and Pr.
Woman's Fashion retailer. Full responsibility for all aspects and developments of all collections. Responsible for a team of 9 designers. Coordination and Research of Concept/ Themes/Design and Colour Management. Image Consultant on Main Campaigns and Look Book Consultant on Visual Merchandising. Organisation of fashion Shows
Entirely under license contracts for Production and Distribution. Full responsibility for all aspects and developments of all Collections. Responsible for a team of 9 Designers, including the following Collections: Men's Wear Main line/ Accessories/ Jeans line Women's Wear Main Line / Accessories/ Jeans line Coordination and Research of Concept/ Themes/ Design and Colour Management. Image Consultant for Main Campaign and Look Books Consultant on Visual Merchandising Organisation of Fashion Shows
Multi Brand Company. Women's and Men's Wear. Full responsibility for all aspects and development of all Collections. In charge of a team of 7 Designers, Including the following Collections: DONALDSON Women's and Men's main Line / Accessories/ Children's Line / Home Line COLLEGE Women's wear Main Line / Accessories COD Women's Wear Casual Line C+ Tricot Knitwear Line C'Basics Sportswear Line For all Collections: Coordination and Research of Themes/ Design and Colour Management Consultant on Visual Merchandising Consultant on Image Concept Organisation of Fashion Shows
Private Label, Women's Wear . Responsible for all aspects of the business including Design, Branding, Visual merchandising, Financial Management. Manage a team of 8 employees, including sales and production management.