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Alexandru Pavel

Visual Designer with the right set of skills to grow your business
Portfolio website
About

I am a professional with extensive experience in visual design, user experience, and branding. I design, craft, and provide fresh thinking to solve business problems. In the past years, I have worked for start-ups, small businesses, and enterprise clients and have had the opportunity to develop and contribute to a broad range of projects, from packaging design to digital applications. I use an iterative process to create engaging experiences that help brands connect with their audience.

Previous Brands
BitterStrawberry
Farmaci Ile Dona
FintechOS
Sanvero
Velvetflash
Work Experience
Digital Designer
Jan ‘21 - Now
FintechOS

Shaping the visual aspects of different assets and responsible for developing various types of creative content from soc ial med ia banners, animations, infographics, newsletters, to reports, whitepapers, landing pages, emails

Art director
Jan ‘20 - Jan ‘21
Sanvero

Developing the brand Sanvero from scratch - brand identity, private label packaging, website assets, social media

Senior Graphic Designer
Jan ‘18 - Jan ‘21
Farmaci Ile Dona

Creating, modifying and optimizing various concepts and artworks for campaigns and co-branding campaigns. Assisting the trade marketing and digital department with creating the necessary assets. Private label development.

Senior Graphic Designer
Jan ‘16 - Jan ‘18
BitterStrawberry

Part of the creative team by retouching and managing content. Assisting the marketing team for the integration stages of the website development projects and optimi zation.

Light painter
Jan ‘11 - Now
Velvetflash

Experienced in product, commercial and events photography. During my col laboration with McCann creative agency I worked for cl ients l ike Coca Cola, McDonalds, UPC, Dorna, Nestea, Canon and more. In 2015 I also launched my first personal exhibition - City Escapes Concrete.

Languages
Spanish - Basic
Romanian - Native
English - Fluent
Bucharest, Romania