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Parishka Benjari

Organised and detail-oriented Fashion Master's Student.
About

FOR WORK

Previous Brands
Madame Mattey
Nua Women
Pantaloons
Sanskriti boutique
Work Experience
Digital Marketing
Jan ‘22 - Dec ‘22
Sanskriti boutique

Developed and monitored dashboards to track KPIs and report on progress Built a comprehensive database of customer and prospect contacts, resulting in a 30% increase in sales Optimized website content to improve organic search rankings, resulting in a 27% increase in organic traffic Utilized the latest event technology to ensure a successful event Developed a comprehensive event plan, including agenda, speakers, catering, decorations, and entertainment Adapted design concepts to different media formats, including web, social media, print, and video

Customer Service
Jan ‘21 - Jan ‘22
Nua Women

Generated weekly reports summarising customer feedback and trends, providing valuable insights to management Resolved customer issues and complaints quickly and professionally, resulting in a 25% customer satisfaction rating Used customer relationship management (CRM) systems to accurately track and manage customer data Handled customer inquiries through phone, email, and live chat with professionalism and accuracy Worked with project managers to develop and implement strategies for cost savings and resource optimization

Sales (Retail)
Jan ‘20 - Jan ‘21
Pantaloons

Developed a retail display strategy that increased sales by 5% Processed customer orders quickly and accurately to ensure a smooth checkout experience Maintained a neat and organised sales floor to ensure products were easy to find, resulting in a 7% increase in customer foot traffic Developed strong relationships with customers that generated repeat business and referrals Maintained an up-to-date product inventory to ensure customers could find the items they were looking for

sales
Jun ‘19 - Nov ‘19
Madame Mattey

Built a strong network of contacts and partners that enabled the company to expand its reach and increase its customer base Developed and implemented sales training programs that improved sales skills and resulted in a 10% increase in sales effectiveness Researched and identified current trends in the retail industry to stay ahead of the competition Created a survey tool to collect customer feedback, resulting in improved customer retention and loyalty

Retail Experience
Retail Category
High street
Work Environment
Boutique
Shopping centre
High street store
Product Category
Womenswear
Accessories
Watches & Jewelry
Menswear
Footwear
Beauty & Fragrances
Responsibilities
Complaint handling
Client Help
CRM
Client Advising
Returns & Exchanges
Online orders fulfilment
Transactions
Stockroom management
Store Maintenance
Product setup
Languages
Hindi
English
Education & Training
Delhi University
‘18 - ‘21
BA (VOC) Marketing Management and Retail Business
SUMMER FIELDS SCHOOL
‘16 - ‘18
High School Diploma