I am general manager / BHV Parly2
Management de deux centres commerciaux
Development and management of a start-up aiming . Declining a concept shop in the shop in supermarkets Implementation of the strategic vision and overall management of the company Team creation and control of any global strategy Market differentiation by setting up a quality strategy. Setting up the head office, recruiting the frame teams for implementation and business plan. Getting listed in all major French hypermarkets. Opening of 40 at Sushi Kiosks in French hypermarkets
« Personalized business consulting for a unique interior, an expression of everyday elegance » Becoming profitable again, commercial and managerial deployment strategy Stabilizing the results and teams. Establishing the DNA of the brand quality of customer service Network: 34 POS France / Europe / USA. Renew flagship store in 2015,Open Galerie Lafayette corners, coordinating NY opening
« A very special shopping experience, the Must of Rouen shopping » Positioning Le Printemps Rouen in the heart of the luxury strategy. Implementation of premium services, international and local customers. Implementation of Marketing Strategy in compliance with Le Printemps DNA and codes Commercial activity Consistency of strategy France Printemps and the local strategy. Development of annual turnover € 36 M, 14 % progression. Progression after implementation of the strategy of luxury Printemps and improved profitability (+ 1.5 %). Implementation of complete overhaul in 2010Completion of Le Printemps Luxury shop. Winner of the Best Customer welcome in 2011-2012 Marketing Monitoring and management of marketing and communication. Definition and implementation of local marketing. Establishment of premium events, VIP evenings, exclusive foreign customer service. Establishment of an international team (7 languages).Public relations with local authorities: CCI presence, Prefecture, participation of local business schools Human Resources Management of 230 people including 12 management employees Training of all employees for the new store design in 2010.Presiding over personal and health care
Retail and Marketing Director of a network of branches and franchises. Gadgets , decorative items , textile humorous . In charge of business development of the brand , I introduced a complete startégie evolution of enseigne it to permit a development of 30 % of turnover . Opening of 12 franchised stores. Opening of the Flagship store. Sales training. Reaching profitability and developed the turnover; Developing a commercial and management strategy. Managing the retail chain and retail indicators D
Managing and increasing turnover and retail indicators. Link between the stores located in Central France (13 affiliates and franchises) and the Head Office
Link between the stores located in Central France (30 affiliates and franchises) and the Head Office Managing and increasing turnover and retail indicators. Managing: training, customer service and DI Implementation of a new concept. Turning franchised stores into affiliates