I'm Anna, a - Spanish non siesta taker - award winning Senior Art director & Creative Lead. London based, Barcelona born and raised. Graphic & motion designer on paper, creative flâneusse at core - my integrated experience lets me understand diverse requirements and explore creative executions over multiple media - from photography to animation - across UK, Europe, AMER & APAC markets.
Freelance Creative Lead - working across the Marketing team to help build the Creative team, manage and ideate campaigns as well as content rollout across merchandising, in store, ecomm, digital and social media.
Supporting clients as Creative director across shootings and campaigns - from ideation to talent hiring, production management and post production delivery. As well as offering creative solutions as Art director and designers to help brands feel authentic and relevant in today's fast paced world. Clients include: M&S Fashion, Mango, Champion, Mizuno, Typology, ROWSE, Hima Jomo, Apothecary, BAUM, BYREDO
Lead Art Director and Senior Designer for fashion, sports, retail and beauty accounts - delivering campaign's art direction, look & feel for the brand's social channels and creative solutions to be applied through photography, videography and design. Worked alongside Creative, Strategy and Editorial from concept ideation throughout execution - across social media, experiential and OOH campaigns.
Lead and being part of projects across 360 campaigns, TVC, social media content, brand identity and online platforms - providing creative solutions and executions for each of the client's needs, generating content to enhance the brand and its values.