Juliette’s experience is truly international, having worked in Seoul, New York, Stockholm, Copenhagen, and now Paris. She is extremely social media savvy and brings a passion to her role that ensures she is always on top of the newest trends and innovations. Juliette is as comfortable working with top-tier influencers on global campaigns as she is creating content and planning SoMe strategies.
- Developed and implemented social media strategies that increased Martell's social media following by 16% - Curated and segmented editorial content to increase engagement and social media presence. - Monitored social media analytics and provide monthly reports on key metrics, including impressions, reach, engagement, and share of voice. - Managed Martell's social media accounts for 4 platforms, including Facebook, Twitter, Instagram, and YouTube. - Collaborated with cross-functional teams to align social media campaigns with marketing and business goals. - Managed social media advertising campaigns and optimized them for maximum ROI. - Responded to customer inquiries, complaints, and feedback on social media platforms in a timely and professional manner.
“In-housing” Social Media consultant at Martell - Pernod Ricard
- Successfully cultivated relationships with clients that led to the renewal of 5 contracts - Created and executed a successful marketing campaign that increased brand awareness by 10%
- Increased social media presence by 30% through creative content strategy and execution. - Led social media team to hit all KPIs, including 20% growth in followers and 15% growth in engagement.
- Created and executed a successful influencer marketing strategy, resulting in 40% growth in social media followers. - Increased brand awareness for StickerApp’s brand CaseApp by 25% through influencer and PR campaigns.
- Crafted engaging content that resonated with the Betao community and increased brand awareness by 15%. - Increased community engagement by 30% through the use of innovative social media campaigns.
- Worked with clients to develop social media strategies that aligned with their business goals, resulting in a 100% success rate. - Managed social media accounts for clients in the fashion industry, resulting in a 20% increase in engagement
- Demonstrated ability to increase brand awareness and drive sales through effective marketing campaigns on the French market. - Strong analytical skills to identify key trends and insights to inform marketing decisions.