As a designer in the fashion industry of our modern world, I’ve developed skills in digital illustrations and capture the essence and story of the design collections through creative direction of representation. I’m highly motivated to provide the clients with best quality and efficient time regularity. I’ve successfully completed working on seasonal collection ‘Eternal Dawn’, from “Artisanal Couture”, womenswear collection by label of Indian Fashion Designer, Tarun Tahiliani. Have been graduated from design school, I’ve successfully designed and produced personal projects. One being the graduation project and second for ‘Mahatma Gandhi Non-Violence & Peach Celebration’, London, UK.
•Enhanced digital marketing strategies by providing innovative content ideas. •Curated appropriate social media content adhering to brand guidelines, style and tone. •Liaised with designers and creative agencies to produce videos and infographics.
•Sketched and vectorized artistic and fresh designs and range boards for Artisanal Couture collections, using Photoshop and Illustrator expertise. •Updating existing designs in line with cyclical and seasonal trends to ensure maximum profitability. •Oversaw development of pre-production samples, ensuring strict timeframe and budget constraints were consistently adhered to. •Worked with technical design and product management to provide accurate and complete design packages. •Ensuring smooth delivery of designs and samples.
•Conducted market research to assess potential demand. •Monitored consumer trends and accurately interpreted meaning to predict future changes. •Compiled and reviewed consumer data on patterns and preferences for marketing information.
•Updated existing designs, and vectorized designs using Photoshop expertise. •Researched and identified global micro and macro trends in fabrics, colours and garment functionality to inform product designs, and made sample swatches.