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Lusine Mkrtchyan

Senior Director, Product Development, Sourcing, and Production
About

Accomplished leader and expert with over 14 years in Product Development, Sourcing, and Production in the apparel industry. Strong technical and working knowledge of product construction, manufacturing, material development, quality control, and compliance. In my current role, I oversee product development and production from ideation to launch, collaborating with design, sales, and production to ensure that product is designed and manufactured to meet customer needs, quality standards, and company goals. I manage and strategize product development calendars and deliverables, cultivate and manage relationships with vendors, mills, factories, and leverage my proficiency with PLM Centric system to streamline workflows and optimize costs.

Previous Brands
Citigroup
Ford Motor Company
NBC Universal
Spruce HANSCOOL MagnLens
Velvet PR
Work Experience
Director, Product Development and Production
Feb ‘20 - Now
Spruce HANSCOOL MagnLens

I oversee product development and production from ideation to launch collaborating with design, sales & marketing, and production team to ensure that products are designed and manufactured to meet customer needs, quality standards, and company goals.

CEO
May ‘16 - Feb ‘20
Self employed

Responsible for overseeing all aspects of the business, from development to production, prospecting to sales and marketing. I led a team of designers, pattern makers, cutters, sewers, and other production experts to ensure that the company's products are of the highest quality and meet customer needs and expectations.

CEO
Jan ‘10 - Apr ‘16
Self employed

Led company's strategic direction, growth, and profitability. I oversaw all aspects of the business, from product development and licensing to sales and marketing, and ensured that the company's products and brand are represented in a positive and successful manner.

Marketing Manager, Digital & Multimedia
Jun ‘07 - Jan ‘10
NBC Universal

Business Banking Relationship Manager
May ‘06 - Dec ‘06
Citigroup

Senior Account Manager
Oct ‘05 - Apr ‘06
Velvet PR

Retail Marketing Territory Manager
May ‘00 - Sep ‘05
Ford Motor Company

Languages
Armenian
English
Education & Training
USC Marshall School of Business
B.S.
Greater Los Angeles, CA, USA