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Ramsha Anwar

International Marketing Manager
About

As a versatile retail professional, I've honed my customer service and sales skills across various environments, excelling in roles such as Customer Care Advisor and Regional Brand Manager. My multilingual capabilities in English, Hindi, Punjabi, and Urdu, along with a flexible approach make me an asset to any team.

Previous Brands
ASH SHAHADA HOUSING ASSOCIATION
Bizarre Studio
BOL Network
Highjam Marketing
Ilma University
Interflow Communications
THE EVENT & EXHIBITION PARTNERSHIP
Work Experience
CUSTOMER SERVICE ADVISOR
Nov ‘23 - Now
THE EVENT & EXHIBITION PARTNERSHIP

• Demonstrating efective communication skills by promptly responding to customer inquiries, resolving concerns, and eficiently handling requests, thereby fostering positive relationships with clients. • Collaborating seamlessly with cross-functional teams, particularly in the coordination and facilitation of events and exhibitions, ensuring a cohesive and successful execution of projects. • Spearheading customer service initiatives at The Winter Wonderland. • Actively engaging with clients to understand and address their needs, contributing to heightened satisfaction levels.

BRAND REPRESENTATIVE
Sep ‘23 - Now
Highjam Marketing

• Creates positive customer experiences and drives sales for the client. • Deliver daily sales reports, promote the brand in-person at stores and events and in the community. • Posts creative and engaging content on social media to build brand awareness, used point-of-sale systems to complete transactions, share customer and sales team feedback with colleagues. • Educates customers, retailers, and vendors on the product assortment and brand history.

EXECUTIVE ASSISTANT
Nov ‘22 - Feb ‘23
ASH SHAHADA HOUSING ASSOCIATION

• To assist the Property Services Manager to achieve void turnaround targets for repair works and to manage the pre-void and letings process. • To deal efectively with complaints in line with the Association's procedures, managing each through to completion. • To ensure that each end of tenancy and new leting is completed in line with administrative and legal requirements, including tenancy termination, tenancy agreement and associated paperwork, HB / UC application, CORE form, OmniLedger, MS Ofice and SAP. • Carry out a number of specific housing and tenancy management tasks, primarily relating to Tenancy Audit, Estate Inspections, Tenancy sign-ups, rent arrears management, anti-social behaviors management and meetings with internal and external Care & Support staf and other agencies where necessary to assist in taking legal action to enforce the conditions of tenancy (non payment of rent or other breaches).

MARKETING MANAGER
Jan ‘18 - Sep ‘21
Bizarre Studio

• Managed all client media buys and determine appropriate media spend for all clients and sponsors. • Active use and contribution to the Salesforce (CRM) to map out the onsite events calendar • Working within clear budgets to procure event suppliers, entertainment and propsManaged brand presence through all paid own and earn digital media including developing social strategies for SEM. • Identifying efectiveness and impact of current marketing initiatives with tracking and analysis, including brochures, advertising, e-newsleters, and PowerPoint presentations.and optimise accordingly .

MEDIA COMMUNICATIONS MANAGER
Oct ‘16 - Oct ‘18
BOL Network

• Developed and implement comprehensive media strategies aligned with organizational goals. • Cultivated and maintain relationships with media outlets, journalists, and influencers to secure positive coverage and develop crisis communication plans and act as a spokesperson during challenging situations to manage and mitigate reputational risks. • Produced compelling writen and visual content for press releases, articles, blogs, social media platforms, overseen and coordinate social media activities, ensuring consistent messaging and brand representation. • Plan and coordinate media-related events, such as press conferences, product launches, and interviews.

INTERNATIONAL MARKETING & PR MANAGER
Nov ‘15 - Dec ‘17
Ilma University

• To develop and maintain productive relationships with key external partner organisation such as partner universities and the British Council,Ministry of Education, Government and other sponsors. • Developed creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets. • Produce detailed proposals for events (including timelines, venues, suppliers, legal obligations, stafing and budgets). • Research venues, suppliers and contractors, then negotiate prices and hire event logistics (for example, venue, catering, travel).

MARKETING & PR ANALYST
May ‘13 - Jul ‘15
Interflow Communications

• Increased customer engagement by 59% through creating and implementing bespoke email marketing campaign, worked closely with producers and senior management to get the best result for the events. • Ensure all planned marketing activity is being completed to deadline and to a high quality, Managed the production of brochures, flyers, website banners, product videos, and social media posts for Twiter Facebook accounts with-a combined 2M followers. • Clearly communicate marketing activity, deadlines and results with the rest of the project team. • Managing event budget, making sure the budget tracker is up to date, Identify key target audiences and ensure messaging in all marketing materials is benefit led and speaks to these audiences.

Retail Experience
Retail Category
High street
High-end luxury
Premium
Luxury
Work Environment
Shopping centre
Boutique
Department store
Flagship store
High street store
Travel retail
Outlet
Product Category
Womenswear
Menswear
Accessories
Leather goods
Footwear
Watches & Jewelry
Beauty & Fragrances
Responsibilities
Greeting
Client Help
Complaint handling
CRM
Aftercare
Storytelling
Upselling
Client Advising
Transactions
Cash register
Returns & Exchanges
Online orders fulfilment
Product demos
Styling
Packaging
Product setup
Product labelling
Delivery processing
Stock control
Order preparation
Store Maintenance
Health & safety
Open/closing store
Recommendations
Anonymous
Direct manager - Accounts Manager , Highjam Marketing
Sep 2023 -

Ramsha was a pleasure to work with, attentative, flexible and friendly!

Languages
Punjabi
English
Hindi
Urdu
Education & Training
University of Hull
‘21 - ‘22
Master of Management
Indus Valley School of Arts & Architecture
‘19 - ‘19
Diploma in Event Management (Merit)
IQRA University
‘12 - ‘17
Bachelor's of Advertising (Merit)